From one person's resolve to 17,000+ customers across Japan — thirteen years and counting.

NoJo Enterprise was founded by Adam Jones in 2013 — but the real work began two years earlier. In 2011 we started knocking on doors. Through 2011, 2012, and into 2013 we approached banks, financial institutions, credit unions, NEXCO and the official government channels trying every legitimate path to build an English-language ETC service for foreign residents, U.S. military families, diplomats, missionaries, and international businesses in Japan. Twelve times we were told no. On the thirteenth try, someone finally said yes — but a "yes" was only the starting line. It took another eight months of engineering to safely connect our systems to theirs, then a deliberately small pilot run before we were allowed to grow customer by customer, slowly and cleanly. Thirteen years on from that first yes, we now serve more than 17,000 customers nationwide.

I didn't get here alone. NoJo Enterprise has been a tight, deeply committed team from day one — sales, operations, on-the-ground support, engineering, and the partners on the Japan side who carry their part of the load without flinching. Our team is strong today, and we will keep being strong because of it.